How we work

Five steps. None of them involves a password, a 12-month contract, or your ad spend passing through us.

1. 01 · Free audit call

   You fill in the form. We look at your site and anything public before the call. On the call, 30 minutes, you show us what's running and we say what we'd look at first. Afterwards you get a short written note. It isn't the paid audit: we don't log in to anything.

2. 02 · Written proposal

   If there's a fit, we send a proposal: scope, monthly price, the initial term, the notice period and what you need to provide. If there isn't, we'll say that too, and sometimes point you to a fixed-price item instead.

3. 03 · Access, not passwords

   You invite us as a user on each account. Read-only for audits, manager level for management. You keep admin. If a previous agency holds your accounts, we help you get them back first.

4. 04 · Launch and adjust

   Month one starts with the biggest leaks: tracking gaps, wasted search terms, pages that don't match the ads. Then it's weekly work. Every change goes into a log you can read.

5. 05 · Report and call

   Once a month, a written report and a call (more often on bigger packages). What we spent, what came back, what we changed, what we'd do next, and anything we think isn't working.

What access we ask for

We never ask for a password, and never ask you to share a login.

How we stay in touch

Mostly in writing: email and short recorded walkthroughs you can watch when it suits you. We work in US Eastern hours and reply within one business day. Calls follow the schedule in your package.

When it ends

Give 30 days' written notice after the initial term. In the last month we write a handover note: what's running, what we'd watch, where everything lives. Then we remove our own access, or you do. Nothing of yours needs to be moved, because it was never ours.